Digitalisation for the Agri-Food sector – communication and digital development course

Jul 8, 2025News

In today’s digital era, the agri-food sector faces new challenges and opportunities. Digitalisation is no longer an option but a necessity for staying competitive in an increasingly connected market. Gaining digital communication skills allows businesses to strengthen their brand, reach new customers, and optimise operational processes.

To support SMEs in navigating this evolving landscape, the European project LEVEL UP presents the free and innovative training course Digitalisation for the Agri-Food sector – communication and digital development course.

This is a unique opportunity for entrepreneurs, professionals, and marketing managers to gain the skills needed to thrive in the digital market.

With this course, you can transform your communication strategy and give your business a new boost in the digital world.

With a practical and interactive approach, this course provides concrete tools to improve business communication, optimise digital content management, and strengthen online presence. The 12-hour training programme combines a balanced mix of video lessons, interactive learning materials, and practical exercises, enabling participants to apply the knowledge acquired immediately.

Course contents

Digital identity – Develop a professional and consistent digital identity.
Creative writing and copywriting – Use creative writing and copywriting techniques to showcase agri-food products effectively.
Social media management – Implement social media strategies to boost brand visibility and engagement.
Collaboration with agencies – Understand how to collaborate with communication agencies to avoid common pitfalls.
Website creation – Create and manage a website using CMS platforms like WordPress.
Digital security – Ensure data protection and cybersecurity compliance for business security.

Who can join

This course is tailored for individuals and businesses in the agri-food sector aiming to improve their digital strategy:

Entrepreneurs and marketing managers looking to enhance their company’s online presence.
Employees of agri-food SMEs seeking to optimise communication and digital management.
Job seekers and professionals wanting to develop skills in digital marketing and communication.
Agri-food companies and cooperatives looking to manage their digital strategy internally or collaborate with agencies.

Take your company into the future of digitisation with LEVEL UP!